Quotes about Consumers

We all have jobs in our lives that we must get done. We reach out and bring products into our lives to get these jobs done. Marketing is all about asking, 'What job is the customer trying to accomplish?'

The difference between being a church attender and a church member is commitment. Attenders are spectators from the sidelines; members get involved in the ministry. Attenders are consumers; members are contributors. Attenders want the benefits of a church without sharing the responsibility. They are like couples who want to live together without committing to a marriage.

If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.