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Quotes about Customer

The Guide. The section of the website in which you introduce yourself as the brand or person who can solve your customer's problem.
- Donald Miller
It bears repeating. The more we talk about the problems our customers experience, the more interest they will have in our brand.
- Donald Miller
By using words, we just raised the perceived value of our products and gave our customer a much better deal.
- Donald Miller
Advertisers personify the problems their customers face in order to capture their imagination and give their frustrations a focal point.
- Donald Miller
Branding affects how a customer feels about your brand, while marketing communicates a specific offer.
- Donald Miller
Now that you've established the first three sections as a positive, negative, and then positive movement in the story, your customers are likely hooked.
- Donald Miller
When we demonstrate empathy and authority, our customer instantly recognizes we are the person who can help them win the day.
- Donald Miller
You have to ask the right questions—you need some raw materials to work with. The following questions will allow you to build a bank of compelling testimonials that work with nearly any customer quickly and easily.
- Donald Miller
If we really want our business to grow, we should position our products as the resolution to an external, internal, and philosophical problem and frame the "Buy Now" button as the action a customer must take to create closure in their story.
- Donald Miller
Your customer should be the hero of the story, not your brand. This is the secret every phenomenally successful business understands.
- Donald Miller
The key to marketing—and sales for that matter—is to invite the customer on a journey at the pace of a natural, healthy relationship.
- Donald Miller
So what's the correct pace? In my opinion, for most products a customer needs to experience about eight touchpoints before they are ready to place an order.
- Donald Miller