Quotes about Word of mouth

I don't know why these things have to be transmitted by word of mouth, he thought. It wasn't exactly that they were secrets; God revealed his secrets easily to all his creatures. He had only one explanation for this fact: things have to be transmitted this way because they were made up from the pure life, and this kind of life cannot be captured in pictures or words. Because people become fascinated with pictures and words, and wind up forgetting the Language of the World.

Example from the StoryBrand one-liner: When you clarify your message word starts to spread about your company and your business grows.

When your buddy tells you a movie is good, that's worth 2,000 commercials.