Quotes about Advertising

On average, helpful information is read by 75 per cent more people than copy which deals only with the product. This ad told how Rinso gets out stains. It was read and remembered

Consumers still buy products whose advertising promises them value for money, beauty, nutrition, relief from suffering, social status and so on.

A consumer is not a moron. She's your wife. Don't insult her intelligence, and don't shock her.

Client companies and advertising agencies are old-world-order places. The systems and processes and structures come from a time when you shot the TV commercial, then you did the print ads, then you did everything else - including the website. Everything has changed, but the systems haven't.

I get one hour, really 25 minutes in a sermon on a weekend, to combat all the hours of the week that people are told you are what you have through billboards, commercials, and sitcoms, and so forth.

When I was in college, my school newspaper accepted an ad from a Holocaust revisionist organization. This would have been offensive on most college campuses across the country, but I went to a school with a very large Jewish population, so the ad, as you might expect, stirred absolute outrage.

Marketing is a contest for people's attention.

Football is a product, and you can package it anyway you want to.

I definitely consider myself extremely blessed to have great partners in endorsing products. It's not about being on billboards. I endorse something because I believe in it.

In that world where jingles replace doxology, God is not free and the people know no justice or compassion.

But Sabbath is not only resistance. It is alternative. It is an alternative to the demanding, chattering, pervasive presence of advertising and its great liturgical claim of professional sports that devour all our "rest time.

Of course, there is some truth in advertising. There's yeast in bread, but you can't make bread with yeast alone. Truth in advertising," announced Lord Peter sententiously, "is like leaven, which a woman hid in three measures of meal. It provides a suitable quantity of gas, with which to blow out a mass of crude misrepresentation into a form that the public can swallow.