Quotes from Donald Miller

Your customer should be the hero of the story, not your brand. This is the secret every phenomenally successful business understands.

Every human being is on a transformational journey.

The key to marketing—and sales for that matter—is to invite the customer on a journey at the pace of a natural, healthy relationship.

A good messaging filter will remove all the stuff that bores our customers and will bear down on the aspects of our brand that will help them survive and thrive.

If you quote a poem in a sermon today, some people think you are being mushy, but if you quoted one back in the day, people would have felt you were getting to the core of an idea, to the real, whole truth of it.

I knew he wouldn't die, because his life was like the roots of a tree that went miles into the soil and miles around its trunk and came up in my cousins, in their faces and their voices and their character. I didn't think you could kill a tree that big. Not even God could kill a tree that big.

So what's the correct pace? In my opinion, for most products a customer needs to experience about eight touchpoints before they are ready to place an order.

Nashville bike store: and you'll get hours back in your day and get to work faster.

Storytellers use the guide character to encourage the hero and equip them to win the day.

I only say this about the children because I used to believe charming people were charming because they were charming, or confident people were confident because they were confident. But all this is, of course, circular. The truth is, we are all living out the character of the roles we have played in our stories.

Once an ambition has been decided, a positive turn is an event that moves the protagonist closer to the ambition, and a negative turn moves the protagonist away from his ambition.

God allows us to face the tension whether we like it or not.