Quotes from Steve Jobs

If you keep your eye on the profit, you're going to skimp on the product. But if you focus on making really great products, then the profits will follow.

Pixar is the most technically advanced creative company; Apple is the most creatively advanced technical company.

It's hard to tell with these Internet startups if they're really interested in building companies or if they're just interested in the money. I can tell you, though: If they don't really want to build a company, they won't luck into it. That's because it's so hard that if you don't have a passion, you'll give up.

I would trade all of my technology for an afternoon with Socrates.

I think the biggest innovations of the 21st century will be at the intersection of biology and technology. A new era is beginning.

Technology alone is not enough.

The creative industries tend to dismiss technology as just something to buy and not understand how hard it is and how creative it can be as well.

The most precious resource we have is time.

Apple took the edge off the word 'computer.'

This was a very typical time. I was single. All you needed was a cup of tea, a light, and your stereo, you know, and that's what I had.

Design is not just what it looks like and feels like. Design is how it works.

As individuals, people are inherently good. I have a somewhat more pessimistic view of people in groups. And I remain extremely concerned when I see what's happening in our country, which is in many ways the luckiest place in the world. We don't seem to be excited about making our country a better place for our kids.